DOBC – Branding
Petroleum Pipeline & Tank Construction Company (DOBC) is a subsidiary of PetroVietnam Construction Joint Stock Corporation (PVC) specializing in construction and installation of pipeline, tank, petrochemical refineries projects, transportation, processing, oil and gas storage, construction of power plants, civil and industrial projects.
Taking on new logo and brand identity design projects with strict requirements as follows:
- Remain the fire symbol as well as the main color of the parent company logo (PVC).
- Demonstrate the nature of the industry, products and services.
- Create a brand identity system: Modern - Dynamic - Professional to meet DOBC’s development strategy.
- Increase business efficiency, improve brand competitiveness.
- Strengthen DOBC brand scope and identity.
We took the ideas from DOBC’s pipeline and tank construction projects combined with PetroVietnam’s fire symbol to design a unique, impressive logo that satisfies the strict requirements of investors.
